5 Website Mistakes McDonough Businesses Make (And How to Fix Them)
Your website is often the first interaction a potential customer has with your business. In McDonough, Stockbridge, Hampton, and across Henry County, consumers are searching online before they call, visit, or buy.
When they find your website, you have seconds to make an impression.
Unfortunately, many local businesses unknowingly make website mistakes that drive customers away. These aren't just design flaws—they're business killers that cost you money every day.
The good news? Every mistake has a fix. And once corrected, you'll see more calls, more customers, and more revenue.
Not Being Mobile-Friendly
The Mistake:
Your website looks great on a desktop, but on a phone? It's a mess. Text is tiny. Buttons are unclickable. Users have to zoom, scroll sideways, or abandon your site entirely.
Why This Matters:
In Henry County, over 60% of web searches for local businesses happen on mobile devices. Someone in McDonough searching for 'emergency plumber' or 'restaurants near Jonesboro Road' is using their phone—probably standing in their kitchen, sitting in their car, or walking down the street.
How to Fix It:
For McDonough businesses, mobile-friendliness isn't optional—it's the baseline expectation. Every competitor who's beating you has a mobile-friendly site.
Poor Local SEO and No Google Maps Presence
The Mistake:
Your website doesn't rank when people search for your services in McDonough or Henry County. You might show up for your business name, but for 'web design McDonough' or 'roofing companies near me'? Nowhere to be found.
Why This Matters:
When someone searches for a local service, they usually call one of the first 3 businesses they see—the ones in Google's Local Pack. If you're not there, you're invisible. The businesses that show up in those top spots aren't there by accident. They've optimized for local search.
How to Fix It:
Local SEO isn't magic—it's a system. Follow it, and you'll see results.
Slow Loading Speed
The Mistake:
Your website takes 5, 8, even 10 seconds to load. You might not notice because you visit your site often and your browser caches it. But first-time visitors? They're waiting. And waiting. And then leaving.
Why This Matters:
Speed isn't just about convenience—it's about business: 53% of mobile users abandon sites that take longer than 3 seconds to load. Every 1-second delay reduces conversions by 7%. Google uses page speed as a ranking factor.
How to Fix It:
For Henry County businesses, speed is particularly important on mobile devices where many customers are on cellular data connections. Fast loading = more customers.
Hard-to-Find Contact Information
The Mistake:
Your phone number is buried at the bottom of your 'Contact' page. Your address requires navigating through three menu items. There's no obvious way to call or get in touch from the homepage.
Why This Matters:
When someone lands on your website, they're usually at one of three stages: Researching, Comparing, or Ready to buy. For stage 3 visitors, making contact difficult is a deal-breaker. They won't hunt for your phone number—they'll find a competitor whose number is front and center.
How to Fix It:
For service businesses in Stockbridge, Hampton, and Locust Grove, easy phone access is often the difference between getting the job and missing out. Make it effortless.
Outdated Content and No Social Proof
The Mistake:
Your homepage still promotes a 2022 holiday special. Your 'Latest News' section hasn't been updated since 2021. Your testimonials page is empty or has reviews from years ago. Your website looks abandoned.
Why This Matters:
When visitors see outdated content, they ask: Is this business still operating? Do they still offer these services? Can I trust them with my money? Outdated content signals neglect. And if you neglect your website, customers assume you'll neglect them too.
How to Fix It:
For businesses across Henry County, fresh content and social proof differentiate you from competitors who neglect their online presence.
Bonus: Not Tracking Your Website Performance
The Mistake:
You don't know how many people visit your website, where they come from, what they do there, or how many convert to customers. You're flying blind.
Why This Matters:
You can't improve what you don't measure. If you don't track your website performance, you don't know whether your recent changes helped or hurt, which marketing efforts are paying off, where visitors are dropping off, or what content is resonating.
How to Fix It:
Data-driven decisions beat gut feelings every time. Use analytics to continuously improve your website.
How EJM Services Helps McDonough Businesses Avoid These Mistakes
At EJM Services, we've worked with hundreds of businesses across McDonough, Stockbridge, Hampton, Locust Grove, and Henry County. We've seen every mistake on this list—and we've fixed them all.
Mobile-First Design
We build websites that work perfectly on every device—phones, tablets, desktops. Your customers get a seamless experience no matter how they find you.
Local SEO Optimization
We optimize your Google Business Profile, build local citations, create local content, and help you rank for searches in McDonough and beyond.
Speed Optimization
We build fast-loading websites that convert visitors into customers. No more watching potential customers leave because your site is too slow.
Conversion-Focused Design
We make your contact information impossible to miss. We add clear CTAs, click-to-call buttons, and multiple ways for customers to reach you.
Content & Social Proof
We help you create fresh content, showcase testimonials and reviews, and build the trust that turns visitors into customers.
Analytics & Tracking
We set up analytics, track conversions, and provide monthly reports so you always know how your website is performing.
Our clients across Henry County see real results: higher rankings, more calls, more customers, and more revenue.
FAQ: Common Website Mistakes
How much does it cost to fix these mistakes?
It depends on your current site. A mobile-first redesign typically costs $3,000-$15,000. Local SEO services range from $500-$2,500/month. We offer free quotes—call 404-807-9258.
How long does it take to fix these issues?
Some fixes are quick (adding a phone number, compressing images). Others take weeks or months (full redesign, local SEO campaign). We'll give you a timeline before we start.
Can I fix these mistakes myself?
Yes, many of these fixes are DIY-friendly. But it requires time and technical knowledge. Many business owners find the investment in professional help pays for itself quickly.
Which mistake is most critical to fix?
Mobile-friendliness. If your site doesn't work well on phones, fix that first. Everything else matters less.
How do I know if my website has these problems?
Test it yourself. Pull up your site on a phone. Try to find your phone number. Check your loading speed. Or schedule a free consultation with us—we'll do a full audit.
Ready to Fix Your Website Mistakes?
Quick Website Assessment
Check your current website against these common mistakes:
If you checked 'no' to any of these, let's talk.
Call for Free Consultation
Don't let another customer go to your competitor. Let's build a website that actually works for your business.